You’re in the quarterly planning meeting. Three initiatives are on the table: 1. Single Sign-On (SSO): The sales team is adamant they can't close enterprise deals without it. It’s a complex, high-effort project. 2. Dark Mode: A highly requested feature from your user community. It improves
Every product leader is the captain of a ship. Your job is to keep the engine running smoothly, patch the leaks, and ensure the crew is happy. But your real job is to steer the ship toward a specific, valuable destination. This creates a fundamental tension that defines our work:
An unusual thing happened today on an otherwise perfect beach here in Kos, Greece. One moment there was calm, the next, a siren—the unmistakable sound of a shark alarm echoing down the coastline. Instantly, everything changed. Conversations stopped. People looked to each other, then to the water. The collective
Your roadmap isn't a battlefield. It's a system waiting to be designed. Here’s a framework for building a culture of trust, transparency, and strategic impact. Is your product roadmap driven by politics instead of strategy? Do you find yourself navigating a battlefield of stakeholder demands,
I’m Karsten Schwarzkopf, a product leader passionate about building meaningful digital products at the intersection of strategy, technology, and AI. This space is where I share thoughts, frameworks, and lessons learned from more than 15 years working in B2B,B2B and B2G platforms, procurement solutions, and agile product development.